Self Service Customer Portal
Enquiry and Orders
Statement of Accounts
Process Control and Transparency
Traditional CRM helped companies organize customer information by bringing sales, marketing, and customer support together into a single repository. An extension of CRM is experience management which targeted customer interfaces and actions under the assumption that a more satisfied customer would net a corporate benefit. Not being balanced with customer service costs, benefits may or may not have been realized.
nuCEM advances beyond CRM by creating a centralized customer engagement repository and defining customer and supplier engagement workflows, then automating the process. When integrated with a back office financial system, nuCEM’s repository can include financial data. Nucore’s nuCEM is a powerful new management tool specifically designed for the travel service industry. nuCEM decreases costs per engagement while increasing revenues, profitability, and customer satisfaction.